Bread Box Stores, Inc. Is First Tennessee Retailer to Offer Finger Scan Payments

Retailer embraces leading biometric payment system to offer faster, safer transactions for customers

Knoxville, TN — March 31, 2006

Tennessee residents now can conveniently and securely pay for gas and snacks with the touch of a finger at all 19 Bread Box locations throughout Knoxville. The service is the first finger-scan payment system in the state of Tennessee.

"The system debits a shopper's checking account just like writing a check or using a debit card, but without having to hassle with wallets, cards, PINs, paper or checks," said Chuck Baine, president of Bread Box Convenience Stores. "Because account numbers are not exposed, the finger-scan technology is helping us provide our customers with faster checkouts and more secure transactions."

The new finger scan service is powered by biometric payments leader Pay By Touch, which recently acquired BioPay and owns and operates the BioPay-branded biometric payment network throughout the country.

As an introductory offer, customers who use the new finger scan service to purchase gas at Bread Box stores will receive a nickel off of each gallon of gas purchased during the month of April. Signing up takes just a couple of minutes at a special kiosk located in Bread Box Stores, or online at www.biopay.com. Signing up is simple and consists of providing identification, checking account information, and a finger scan. The system is free to enroll in and free to use, secure, and customer information is never sold. Once signed up, customers can immediately make purchases with the touch of a finger at any Bread Box location. Besides convenience, finger-scan payments provide the ultimate security. No one — not even the store associate — sees the account number, or the payment method used to make purchases.

"Paying with the touch of a finger is a win-win for consumers and merchants," said John Rogers, founder, chairman, and CEO of Pay By Touch. "Shoppers can conveniently and securely make purchases with the confidence that their personal information remains secure before, during, and after the transaction."

About Pay By Touch

Pay By Touch is the global leader of biometric authentication, personalized rewards, and payment solutions. The company's patented biometric products and services enable shoppers to conveniently and securely access personal accounts using a finger scan to identify themselves, make purchases, cash checks, and earn rewards. Pay By Touch also provides robust payment processing solutions for ACH, card-present and card-not-present debit and credit transactions. To date, Pay By Touch services over 154,000 retail clients, manages personalized rewards programs for more than 130 million opt-in consumers, and has more than 2.3 million shoppers using biometric authentication products and services at 2,000+ locations coast to coast. Founded in 2002, Pay By Touch is a privately held company headquartered in San Francisco that employs more than 500 professionals and holds more than two-dozen U.S. issued patents. For additional company information, visit www.paybytouch.com.

About Bread Box Stores, Inc.

Bread Box operates 19 stores in East Tennessee, taking pride in providing customers with fast and friendly service in a clean safe shopping environment with quality gasoline, name brand products at a value price. Bread Box PALS — Partners at Local Schools — is the company's effort to raise funds and awareness for the public schools in the communities they serve.